Dear Facebook marketer,

A few short months ago Facebook pulled the rug from under all its users yet again with a massive raft of changes, loosely branded as "The Timeline".

Overnight, carefully crafted profiles became obsolete, graphics didn't look right, default landing tabs were gone and Fan Pages themselves were drastically changed.

It was a pain, to put it mildly, even for experienced Facebook users.

Not only did the budding social entrepreneur or business have to get a new profile image, they also had to contend with a huge big blank space staring back at them from the top of their Timeline - the Cover Image. Below that you had App icons, plus the option of Featured Posts.

How could you do a featured post justice if you didn't have some Ay quality images to add to it?

How could you draw people into your Timeline Fan Page by clicking on the app icons if they weren't attractive, engaging graphics?